Skip to contentSkip to footer
returnToHomeBoon Edam logo
Contact

Ashford, Kent - 28 February 2021 - Boon Edam Limited, the UK subsidiary of global market leaders Royal Boon Edam International B.V. in security entrances and architectural revolving doors, talk with their first National Service Sales Manager, Kelly Richardson.

Introducing Kelly Richardson

Beginning her Boon Edam journey back in 2013 Kelly landed her first role as a Service Desk Co-ordinator, she states “I originally came to Boon Edam on a temporary basis, it was a role that allowed me to get one foot in the door of a new industry, as I’d recently decided to switch my career path.” She goes onto explain “after 9 months in the role, I moved over to the repairs department as a Repair Sales Coordinator and then within two years, I’d become the Sales Office Manager”.  

Employee development is a vital part of the Boon Edam culture, not just within the United Kingdom but internationally. That is why many of our employees have the opportunity to work with other subsidiaries and vice versa, it is a culture that truly embodies our motto of ‘Working Better Together’ and ‘One Boon’.

The National Service Sales Manager

“In 2019, I landed the role of National Service Sales Manager, a role that was created due to the over-achieving success of the entire aftersales department” Kelly mentions. The role of a National Service Sales Manager entails:

  • Managing the day-to-day activities of the aftersales department
  • Reporting
  • Reviewing aftersales processes
  • Reviewing employee development
  • Management of preferred supplier status
  • Liaising with aftersales customers

Kelly explains “I’ve been incredibly lucky in that my development was greatly and solely influenced by my line manager at the time. My line manager had many years of experience within the industry and saw potential in me. I developed under his guidance for a little over 6 years.”

Kelly’s line manager was then, Ian Goldsmith the previous Head of Sales for Boon Edam Limited. Ian’s journey was a dedicated one, and his experience within sales captured the eyes of our Group Office, Royal Boon Edam International. Ian is now the Global Sales and Service Manager for Boon Edam International.

Building a Growing Aftersales Department

Managing Repair Sales including Retrofits and Agreement Sales, Kelly’s aftersales department consists of 11 team members in comparison to the 5 members of staff back in 2013. “I started to see growth within the department after becoming an Office Manager” she explains, “ I saw the biggest growth in 2015 within Repairs Sales, and since then it’s been a force to be reckoned with. The Estimating team has grown from just 2 to 4 in order to manage the increasing workload and in Agreement Sales, the team has grown from 3 to 6.”

The entire department consists of both internal sales members and external field sales executives. Collaboration is key to the success of most departments at Boon Edam and being able to build those relationships between field-based employees and office-based employees.

Planning Ahead

test